Natalie T. Wood, Ph.D.
Associate Professor, Assistant Director of Center of Consumer Research
Discipline Taught: Marketing
Office: 261 Mandeville
Phone: (610) 660-3452
Fax: (610) 660-3239
Email: nwood@sju.edu
Natalie T. Wood, Ph.D. (Auburn University) is Associate Professor of Marketing and Assistant Director for The Center for Consumer Research. Her specialization is consumer behavior, specifically online consumer behavior. Prof. Wood has published in journals such as The Journal of Consumer Behaviour, Marketing Education Review, The International Journal of Internet Marketing and Advertising and The Journal of Website Promotion.
Education
- Ph.D., Auburn University, Alabama U.S.A. 2002
- Grad. Dip. in Marketing, Edith Cowan University, Perth, Western Australia 1999
- B. Bus. in Marketing, Edith Cowan University, Perth, Western Australia 1996
Professional Experience
Saint Joseph’s University
Associate Professor (August 2010 - Present)
Assistant Professor (August 2004 - May 2010)
Assistant Director, Center for Consumer Research (March 2007 - Present)
San Diego State University
Adjunct Lecturer (August 2000-May 2004)
University of San Diego
Adjunct Lecturer (August 2003– Dec 2003)
Edith Cowan University, Perth, Australia
Lecturer (January1996–Aug 1999)
Courses Taught
- Consumer and Buyer Behavior
- Digital Marketing
- Principles of Marketing
- Marketing Research
- Marketing Communications
Research
- Consumer Behavior
- Social Media
- Virtual worlds
- Marketing communications
Faculty Tips
Faculty Expert Profile
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Expertise: Virtual Worlds, Celebrity Endorsements, Consumer Behavior
