Food Institute’s Student Learning Service, sponsored by Kraft Foods and the National Grocers Association
Student Worker Guide

New Acquistitions

All the tea in China: how to buy, sell, and make money on the mainland / Jeremy Haft.
New York : Portfolio, 2007.
HF3128 .H34 2007    

Arm & Hammer pure baking soda: over 100 helpful household hints / Christine Halvorson.
Lincolnwood, Ill. : Publications International, Ltd., c2006.
TX324 .H35 2006 

Beyond buzz: the next generation of word-of-mouth marketing / Lois Kelly.
New York , : AMACOM, c2007.
HF5415.123 .K45 2007   

Brand busters: 7 common mistakes marketers make: lessons from the world of technical and scientific products / Chris Wirthwein.
Ithaca, NY : Paramount Market Publishing, c2008.
HF5415.1255 W57 2008   

Brandsimple: how the best brands keep it simple and succeed / Allen P. Adamson.
New York : Palgrave Macmillan, 2006.
HD69.B7 A24 2006 

The Brand who cried "wolf": deliver on your company's promise and create customers for life / Scott Deming.
Hoboken, N.J. : John Wiley, c2007.
HD69.B7 D46 2007 

Case studies in food product development / Edited by Mary Earle and Richard Earle.
Cambridge : Woodhead, 2008.
TP370.8 .C37 2008 

Consumer insights 2.0: how smart companies apply customer knowledge to the bottom line / Dona Vitale.
Ithaca, NY. : Paramount Market, 2006.
HF5415.32 .V58 2006x 

Design and layout of foodservice facilities / John C. Birchfield.  3rd ed., [rev. and updated].
Hoboken, N.J. : J. Wiley, c2008.
TX911.3.M27 B57 2008 

Food bites: the science of the foods we eat / Richard W. Hartel, AnnaKate Hartel.
New York : Copernicus Books, c2008.
TX355 .H37 2008 

Foodservice opportunities.
Madison, WI : International Dairy-Deli-Bakery Association
TX901 .F663  2006 

The Handbook of organic and fair trade food marketing / edited by Simon Wright and Diane McCrea.
Oxford : Ames, Iowa : Blackwell Pub., 2007.
HD9000.65 .H36 2007    

Hispanic marketing: a cultural perspective / Felipe Korzenny, Betty Ann Korzenny.
Burlington, MA : Elsevier/Butterworth-Heinemann, c2005.
HF5415.33.U6 K67 2005   

The House of Mondavi: the rise and fall of an American wine dynasty / Julia Flynn Siler.
New York : Gotham Books, c2007.
HD9379.M66 S56 2007 

In defense of food: an eater's manifesto / by Michael Pollan.
Waterville, Me. : Thorndike Press, 2008.
RA784 .P643 2008a   

Intellectual property in the food technology industry: protecting your innnovation / Ryan W. O'Donnell et al.
New York : Springer, c2008.
KF2980 .I5474 2008 

Introduction to professional foodservice / Wallace L. Rande.
New York : John Wiley, c1996.
TX911 .R33 1996 

Latinization: how Latino culture is transforming the U.S. / Cristina Benitez.
Ithaca, NY : Paramount Marketing Pub., c2007.
E169.12 .B465 2007 

Latinos, Inc.: the marketing and making of a people / Arlene Dávila.
Berkeley, CA : University of California Press, c2001.
HF5415.33.U6 D38 2001 

Marine nutraceuticals and functional foods / edited by Colin Barrow, Fereidoon Shahidi.
Boca Raton : CRC Press, c2008.
QP144.F85 M37 2008

Meatball sundae: is your marketing out of sync? / Seth Godin.
New York : Portfolio, c2008.
HF5415.13 .G564 2008 

Microtrends: the small forces behind tomorrow's big changes / Mark J. Penn; with E. Kinney Zalesne.
New York : Twelve, 2007.
HB3505 .P44 2007   

Milk eggs vodka: grocery lists lost and found / Bill Keaggy.
Cincinnati, Ohio : HOW Books, c2007.
PN6231.G88 K43 2007   

Modern Marvels Supermarket [videorecording] / produced by Actuality Productions Inc.
New York : A & E Television Networks : Distributed by New Video, 2006, c2000.
HF5469 .S84 2006 

New good food: shopper's pocket guide to organic, sustainable, and seasonal whole foods / Margaret M. Wittenberg.
Berkeley : Ten Speed Press, c2008.
TX354 .W583 2008

Novel food ingredients for weight control / edited by C.J.K. Henry.
Cambridge : Woodhead ; Boca Raton : CRC Press, 2007.
TX531 .N69 2007

The Organic food handbook: a consumer's guide to buying and eating organic food / Ken Roseboro.
Laguna Beach, CA : Basic Health Publications, c2006.
RA784 .R655 2006 

Organic, inc.: natural foods and how they grew / Samuel Fromartz.
Orlando : Harcourt, c2006.
HD9000.5 .F765 2006 

Over 100 helpful household hints: Heinz distilled white vinegar / Christine Halvorson.
Lincolnwood, Ill. : Publications International, c2006.
TX324 .H354 2006 

The Power of nice: how to conquer the business world with kindness / Linda Kaplan Thaler and Robin Koval ; foreword by Jay Leno.
New York : Currency Doubleday, c2006.
HD57.7 .K367 2006 

ProfitBrand: how to increase the profitability, accountability & sustainability of brands / Nick Wreden.
London ; Sterling, VA : Kogan Page, c2005.
HD69.B7 W73 2005 

Private labels in Europe : trends and challenges for retailers and manufacturers / Koen A.M. de Jong ; [transl. Helen Lusted].
Vught : International Private Label Consult, 2007.
HD69 .B7 J59 2007 

The Real Pepsi challenge: the inspirational story of breaking the color barrier in American business / Stephanie Capparell.
New York : Free Press, c2007.
HD9349.S634 P462 2007   

The Restaurant: from concept to operation / John R. Walker.
Hoboken, N.J. : John Wiley, c2008.
TX911.3.M27 W352 2008 

Salt / Christine Halvorson.
Lincolnwood, IL : Publications International, c2006.
TX324 .H357 2006    

Understanding consumers of food products / edited by Lynn Frewer and Hans van Trijp.
Boca Raton : CRC ; Cambridge : Woodhead, 2007.
TX357 .U53 2007   

Understanding foodservice redistribution : a guide for manufactures and distributors / by Dave DeWalt.
Bloomington, Ind. : AuthorHouse, 2007.
HD9005 .D49 2007   

The Vegan sourcebook / by Joanne Stepaniak; special nutrition section by Virginia Messina; foreword by Carol J. Adams.
Los Angeles : Lowell House, c2000.
TX392 .S73 2000    

The World's healthiest foods: essential guide for the healthiest way of eating / George Mateljan.
Seattle, Wash. : George Mateljan Foundation, c2006.
RA784 .M3625 2006