Specialized Marketing Focus
Students who wish to enhance their Marketing training in a specific area may use their upper level MKT electives to take additional courses in these disciplines.
Advertising and Promotions Courses:
MKT 312 |
Selling and Sales Management |
MKT 314 |
Marketing in a Digital World |
MKT 321 |
Advertising |
MKT 324 |
Public Relations and Publicity |
MKT 325 |
Fundamentals of Applied Design |
MKT 326 |
Media Now |
Entertainment Marketing Courses:
MKT 341 |
Music Marketing |
MKT 342 |
Music and Entertainment Law |
MKT 343 |
Entertainment Marketing |
MKT 350 |
Event Marketing |
Sports Marketing Courses:
MKT 351 |
Business of Sports |
MKT 352 |
Sports Law |
MKT 353 |
Sports Marketing |
MKT 354 |
Business of Baseball |
MKT 355 |
Sports Sales & Selling |
MKT 356 |
Sports Media |
MKT 357 |
Sports Facilities & Game Day Experience |
MKT 358 |
College Athletics: Administration & Marketing |
MKT 359 |
Ethical Issues in Sports Marketing |
MKT 360 |
Sports Agencies & Corporate Consulting |
MKT 361 |
Sports Licensing |
MKT 370 |
Special Topics in Sports Marketing |