The World in as Little as One Year

The Master's in International Marketing (MIM) curriculum is thoughtfully designed to teach you the principles and practices of international marketing from a global perspective. As with all business programs at Saint Joseph's University, our Jesuit tradition incorporates ethics and social justice issues into all coursework, offering you an appreciation of our global village in all its dimensions. By traveling to diverse countries in varying stages of economic development, you will witness both the disparities and the opportunities that exist in our world.

The MIM curriculum is brought to life with the help of our international and very cosmopolitan student body, which greatly enhances cross-cultural awareness. The curriculum is designed to complement academic and theoretical rigor with the practical application of case studies, prominent guest speakers, and an international study tour.

If you have a non-business undergraduate degree, you must complete the following pre-requisite business courses: Principles of Marketing, Financial Management, and Accounting Concepts.

 

 Fall Courses
 MKT 611   Global Marketing Concepts
 MKT 612   Global Cultures and Consumers
 MKT 613   International Channel Management
 MKT 614   International Marketing Research
 MKT 615   Emerging Markets

Spring Courses
 MKT 616  Global Marketing Communications
 MKT 617  Quantitative Methods for International Marketing Management
 MKT 618  International Product Development & Brand Management
 MKT 795  Seminar in International Marketing
 MKT 770  International Marketing Study Tour


Useful Links
Full Course Descriptions Complete Graduate Catalog
Academic Calendar Meet the Faculty 
Class Schedules & Registration Tuition
AACB U.S. News & World Report The Princeton Review  Business Week Beta Gamma Sigma
Alpha Iota Delta
The Haub School is dual AACSB-accredited in Business and Accounting – less than 5% of business schools worldwide meet this dual standard of excellence U.S.News & World Report, Princeton Review, and Business Week have all ranked the Haub School as one of the nation’s top graduate business schools Beta Gamma Sigma recognized the Haub School for five consecutive years with Outstanding Chapter Awards The honor society for Decision Sciences, Alpha Iota Delta, awarded the Haub School the Chapter of the Year 2008, and 2008 Faculty Sponsor of the Year awards.