Food Industry Summit

Eighth Annual Food Industry Summit

FIS 2014

Food Industry Summit 2014

Leveraging Omni-Channel Marketing with the Connected Consumer

Saint Joseph's University Food Marketing Program is pleased to host the eighth annual Food Industry Summit.  These continue to be challenging times for the Food Industry. Communicating and conducting business with our customers and consumers is changing at a rapid pace, demanding major shifts in Marketing dollars. Understanding how they think and shop is critical.

Join the industry as the internationally renowned Food Marketing program presents a one day summit to gain insights on Omni-Channel Marketing and how retailers and manufacturers are leveraging digital technology with traditional media to make things happen at retail. The topic for 2014 is “Leveraging Omni-Channel Marketing with the Connected Food Consumer”. The Omni Channel consumer wants a seamless experience through all available shopping channels. From “old” (bricks and mortar, TV, Radio, Print (Direct Mail, Catalogs, Magazines, Circulars) to “new” (Smart Phones, Tablets, Computers). Come hear how some of the best food brands are handling this topic.

The presentations are followed by a question and answer period. There is also plenty of time to network in the morning, lunch, and afternoon.

Speakers include:

Campbell's Mike Senackerib, Senior Vice President and Chief Marketing Officer
Walgreens Jasbir Patel, Vice President Omni-Channel
Dunkin Donuts Jessica Gioglio, Director of Social Media
Nestle Michael Moore, Director of E-Commerce Nestle Purina PetCare
Catalina John Caron, Vice President of Marketing
Daymon Janet Oak, Senior Director of Strategy and Insights
Accenture Mariann Lord, Managing Director

Who should attend: Food Industry Leaders
When: Thursday, March 13, 2014 from 8:00am - 4:00pm
Where: Saint Joseph's University
Mandeville Hall, corner of 54th and City Avenue
Philadelphia, PA 19131
Cost: $299.00 (includes continental breakfast and lunch)


Testimonials

 

Look what our attendees had to say about the event!

  • "I like the one-day format.  The roster of speakers was impressive, yet there was still time to socialize and network with industry peers." - Jill S.
  • "I liked the variety of speakers and the perspective they provide." -Laura E.

  • "Speakers did a great job and it was very relevant to what is going on in the manufacturing and retail world." - Meredith H.
  • "A heavy hitting lineup from the Food Industry.  Very impressive." - Josh P.
  • "I enjoyed how each speaker was from a different spectrum of the food industry." - Dana P.

 



Contact for Program Information: Cathy Quinn  cquinn@sju.edu; 610.660.1615
This event is proudly supported by the Food and Beverage Vertical Marketing Management of Seimen's Industry, Inc.