Center for Food Marketing

Qualitative Research

The Center for Food Marketing offers resources for the development, deployment, and evaluation of many different types of industry research.  Our services encompass both Qualitative and Quantitative research options, and our upgraded facilities and dedicated staff allow you to reach your research goals.

Qualitative Research  

Qualitative Research

  • The Focus Group Room offers a state-of-the-art facility for running qualitative research sessions.  The room, conveniently located on our campus in Suburban Philadelphia, features a fully-equipped test kitchen, and catering and AV services available upon request.  Click to learn more.
  • Qualitative Research Facilitation is offered, allowing your group to take advantage of our years of expertise.
  • If your group wants to conduct on-going qualitative research through a Research Panel, we are able to collaborate with you and meet your needs.