Degree Requirements

The Marketing minor allows HSB students in other majors and A&S students to expand their Marketing skills, whatever their chosen discipline. The six courses listed below are required for the minor in Marketing. Note that students should follow the suggested course sequence as well as adhere to individual course prerequisites as outlined in the course descriptions.

MKT 201

Principles of Marketing

MKT 202

Marketing Research

MKT 301

Marketing Communications

MKT 302

Consumer Behavior

MKT 401

Marketing Strategy

MKT 300-400

Elective

 

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