Playoff contender to be recognized by AMA student chapter
Date: Thursday, Oct. 6
Time: 11:30 a.m.
Place: Saint Joseph's University
Wolfington Teletorium, Mandeville Hall
54th Street and City Ave, Philadelphia, PA 19131
Details: The Saint Joseph's University chapter of the American Marketing Association (AMA) will honor the Philadelphia Phillies organization with the annual Marketer of the Year Award on Thursday, Oct. 6.
The award is a staple of Saint Joseph’s University’s Marketing Week and past winners include restaurateur Stephen Starr and Jerry Lee (WBEB). This year Dave Beck, the Philadelphia Phillies’ Senior Vice President of Marketing and the Phillie Phanatic will accept the honor on behalf of the team. Following the award presentation, sports journalist Evan Weiner will discuss his new book, Labor Relations in the 4 Professional Leagues.
About: The Phillies have the best attendance and record in Major League Baseball and the award will recognize their continued excellence.
Evan Weiner is a sports journalist who focuses on the business and politics of sports. He has won two Associated Press awards for News Coverage as well as The United States Sports Academy Distinguished Service Award for Journalism.
The themes of this year’s Marketing Week are Sports & Entertainment Marketing. Saint Joseph's University’s sports marketing major was formalized this year. The University also offers a music industry minor and a variety of entertainment marketing courses. The Saint Joseph’s American Marketing Association (AMA) achieved GOLD status this past year.
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Contact: David Allan, Ph.D. ’99 (MBA) AMA chapter advisor and associate professor of marketing, dallan@sju.edu, 610-660-1637
Background: Founded by the Society of Jesus in 1851, Saint Joseph's University advances the professional and personal ambitions of men and women by providing a demanding, yet supportive, educational experience. One of only 141 schools with a Phi Beta Kappa chapter and AACSB business school accreditation, Saint Joseph's is home to 4,600 traditional day students, 700 College of Professional and Liberal Studies adult undergraduates and 3,500 graduate and doctoral students. Steeped in the 450-year Jesuit tradition of scholarship and service, Saint Joseph's was named to the 2010 President's Higher Education Community Service Honor Roll for General Community Service. The University strives to be recognized as the preeminent Catholic comprehensive university in the Northeast.
