Sports Marketing Minor

For students with an interest in the sports industry who are pursuing majors in either the Haub School of Business or the College of Arts & Sciences, the sports marketing minor provides an opportunity to learn from industry experts as well as current industry professionals.  

Sports marketing minors will take courses such as sports economics, Principles of Marketing and the Business of Sports and develop the skills and knowledgebase for careers in the sports and marketing industries.  

Studying Sports Marketing in a sports city like Philadelphia, with four successful major sports franchises as well as a number of smaller private teams like the Philadelphia Union, the Philadelphia Soul, and the Camden River Sharks all within a short distance, is another advantage to Saint Joseph’s program.

Currently, this minor is not available to HSB Marketing majors. Double minors or exceptions to this policy require approval of the Marketing Department Chair.