Faculty Tip

Halloween themed oreos

Tricked by Treats: Why Customers Will Spend More This Halloween


Ernest Baskin, Ph.D., assistant professor of food marketing, explains why pumpkin-flavored everything and Halloween-themed goodies continue to fly off the shelves.

Fear and health

'Tis the Season to be Fright-Filled


Creepy Halloween attractions entertain and usually frighten participants with simulated scenes of terror and panic. Psychologist Alex Skolnick, Ph.D., who studies emotion and health, says that these fearsome experiences can actually be good for your health.

Presidential Couple

A Candidacy of Firsts


Katherine A.S. Sibley, professor of history and an expert in first ladies, discusses Hillary Clinton's presidential candidacy in the context of her role as first lady.

SJU Faculty Experts: Evangelical Voters and Presidential Politics


Assistant Professor of Theology and Religious Studies Katie Oxx, Ph.D., offers insight into the difference between religious and evangelical voters.

Why Choose Just One? A Different Approach to Voting


Recently, The Washington Post and ABC News annual poll found that, for the first time in its history, the two leading candidates for president — Democrat Hillary Clinton and Republican Donald Trump — are viewed unfavorably by a majority of the voting public. Meanwhile, Green Party leader Jill Stein has called on Bernie Sanders to collaborate with her on a third-party ticket. But what would an election with three viable candidates do to election math?

Professors Share Expertise, Commentary on GMO Labeling


The summer 2016 issue of Saint Joseph's, the University's magazine, features an article titled "A Delectable Debate: Labeling GMOs". On July 1, 2016, the state of Vermont will enact a law that requies labels on products contating genetically modified organisms (GMOs). Several faculty members at Saint Joseph's University weighed in on the topic both in the magazine article and in media coverage of the labeling debate.

Distance Makes the Habits Healthier: Advice on Snacking


Free food: It’s a growing workplace trend, especially in tech companies, to incentivize productivity and morale around the office. But how can companies promote healthy choices and still provide indulgent goodies? Google executives asked consumer behavior expert and Saint Joseph’s University professor Ernest Baskin, Ph.D. and his colleagues, to help them resolve that question.

The R&D Balancing Act: Exploit or Explore?


Research and Development: for many companies, it’s the creative core, the birthplace of innovation, but for organizations who know how to ride the wave, it may also be the budget to cut, according to Tim Swift, Ph.D., associate professor of management.

The Politics Behind Polling


This campaign season, political opinion polling has found it’s way to the forefront more than ever before. Virginia Miori, Ph.D., assistant professor of decision and system sciences and expert in predictive analytics shares advice for understanding the value of these statistics.

SJU Expert Comments on President Obama's Trip to Cuba


Richard Gioioso, Ph.D., assistant professor of political science, comments on U.S.-Cuba normalization and President Obama's trip to Cuba.