Incyte

US PRODUCT STRATEGY / MARKETING FELLOWSHIP

Location: Chadds Ford, PA
Recruiting: 1 Position for a 1-Year Fellowship

2026-2028 Incyte Brochure

At Incyte, the Product Strategy/Marketing team plays a critical role in promoting and educating on the portfolio of therapies, serving as a critical bridge between Incyte’s cutting-edge science and promotion to healthcare professionals and patients. 

Operating at the intersection of science, strategy, and customer engagement, we drive brand success through:

Brand Strategy

• Leading strategy for Incyte’s oncology and dermatology portfolio, including positioning, messaging, and differentiation to drive adoption and long-term growth

Promotional Execution

• Designing multichannel campaigns for HCPs and patients that are compliant, scientifically accurate, and consistent across digital, conferences, sales tools, and educational materials

Launch Leadership

• Cross-functional lead, driving product and indication launches through go-to-market planning, training, and stakeholder alignment

Cross-Functional Collaboration

• Partnering closely with Medical Affairs, Market Access, Regulatory, Sales, Commercial Operations, and external partners to ensure brand plans align with business and scientific goals

   

Product Strategy is central to shaping how Incyte's innovations reach and impact the people who need them most. 

The fellow will gain experience in the following key areas:

Understanding and Knowledge Development of Marketing and Product Strategy

• Gain an understanding of the marketing team and its role within the broader organization
• Develop a deep understanding of core marketing fundamentals and business processes
• Develop a deep understanding of key customer insights, disease state, products, and brand strategy

Multi-Channel Engagement Strategy and Program Execution

• Develop and execute personal/non-personal promotional programs and tactics for key customers
• Manage promotional review process and ensure alignment and integration across channels

Crosse-Functional Collaboration

• Develop and maintain strong relationships with Sales, Sales Operations, and other key functional areas including Medical Affairs, Regulatory, and Legal
• Coordination with Commercial Analysis and Market Insights to incorporate program learnings and customer insights into future initiatives

External Relationship Management

• Work closely with key oncology stakeholders including physicians, nurses, hospitals, office staff, GPOs, and professional societies
• Manage external agency relationships, oversee agency relationships