Work with Us
Your announcement can be submitted to Announcements @ SJU, a new platform that allows members of the SJU community to easily share announcements while lightening email traffic.
A selection of these announcements will be shared through This Week @ SJU. All are encouraged to bookmark Announcements @ SJU and check back often for updates.
If you have urgent information to share with the University community, please contact the SJU News team with the details.
The Office of Marketing and Communications writes and edits multiple newsletters for various audiences within the University community: Faculty and staff, students, parents, alumni and friends. The University newsletters are distributed to a large audience on a regular cadence, which boosts readership. Submit news to the SJU News team.
- This Week @ SJU - Employee Edition: Distributed most Mondays during the academic year
- Hawk Headlines - Alumni & Friends Edition: Distributed the first Monday of the month during the academic year
- This Week @ SJU - Parent Edition: Distributed Most Mondays during the academic year
- To get added to the parent list for SJU News and University Announcements:
Undergraduate students can now update their parent or guardian contact information, including email address, through the Nest. This ensures the whole family will receive timely, important information from Saint Joseph’s. This is the only way for parents to be included in University communications. Parents and guardians can opt out of segments of University email by using the unsubscribe link at the bottom of each message.
- To get added to the parent list for SJU News and University Announcements:
- This Month @ SJU - Student Newsletter distributed the first Tuesday of the month during the academic year.
Working with the News Media
We provide all faculty and subject matter experts with media relations support. Subject matter experts and faculty are strongly encouraged to forward media inquiries directly to media relations for research, evaluation, scheduling, preparation, coordination and other support.
Our faculty influence and add important insights to meaningful conversations around issues and current affairs, consistent with the University’s mission. Furthermore, having our faculty regularly quoted in the news media is a critical reputation-builder for the University. Complementarily, the Office of Marketing and Communications is a valuable and essential resource for faculty, staff and administrator experts who interact with the news media.
We are here to provide strategic guidance including evaluating media opportunities, developing media briefings and offering media training. PR professionals serve an important function during media interviews, providing advice, ensuring accuracy of quotes and context, and conducting necessary follow-up. By working with the PR staff, experts also ensure that their expertise is known within the University and any resulting media coverage is amplified on internal and external channels (i.e., social media) as appropriate.
All requests for interviews and information should be directed to the the University's media inquiry form.
The University is a private institution. As such, University grounds and buildings constitute private property and are not open to the public, absent an explicit invitation from the Athletics Department or Marketing and Communications, or the purposes of a public event (e.g., a basketball game in Hagan Arena). When open to the public, in connection with a public event, the University retains the right to enforce the oversight of its property. When visiting or on University property, members of the news media, acting in their official capacity, must be accompanied by a member of the Marketing and Communications or Athletics Communications staff while on campus. Members of the student newspaper, The Hawk, are exempt from this requirement.
All news media, including The Hawk student newspaper, must work with the Office of Marketing and Communications before reporting on the Student Health Center, Kinney Center, or other areas where health information may exist.
Visit SJUHawks.com for sports information.
Thinking about starting a social account? Contact our office before getting started. We can advise on which platform is the best fit for your goals. Keep in mind that social accounts require a lot of love and attention.
- Twitter accounts should post/retweet 3-10 times a day
- Facebook 1-2 times per day
- LinkedIn once per week
- Instagram 3-5 times per week
- TikTok 3-4 times per week
When in doubt, remember that the University channels already have thousands of followers, and can extend the reach of your news, while starting from scratch limits visibility. Share your suggestion for a social post through our news tip line.
Editorial Style Guide
The Office of Marketing and Communications follows the AP Stylebook generally, with several exceptions specific to Saint Joseph’s University, outlined in our online University Style Guide.
For Internal and External News Media
Submit a news tip to the SJU News team with as much advance notice as possible. Depending on the story, our content and/or PR team will need to plan, research, write, pitch, photograph and otherwise partner with you to gather all of the assets necessary to effectively tell the story. All social posts require high-quality visual media (photo, infographic, video). We can work with you to identify the best asset to use.
We welcome your story ideas and news submissions and are happy to talk through options for promoting them to the appropriate audiences. While ideas might not always immediately lead to a story or media pitch, we may be able to come back to them at a later date as circumstances change or trends in the news make it a better fit.
What Makes a Good News Tip for External Media and Press Releases
Is it news? Many factors influence the interest of news media and we’re happy to talk through those with you. When evaluating for possible publicity, we will think through the following factors:
- Interesting to the general public (or a large segment of the public, i.e., residents of the Delaware Valley, CEOs, higher education industry influencers)
- Compelling human-interest story that relates to Saint Joseph's
- Influences the daily life of most people
- Relates to trending news (health, politics, lifestyle news)
- New data or research findings accepted for publication in a peer-reviewed publication (please notify us immediately upon acceptance)
- Presents a strong opinion on a trending news topic that is related to your area of expertise (could be appropriate for an opinion editorial, contributed content or original article on LinkedIn)
- Grants or research funding over $1 million or related to a trending topic
- An on-campus event that attracts more than 1,000 people (Commencement)
- First of its kind
- Only in the city, state or country
The Saint Joseph's brand has a strong visual identity thanks to our creative team of designers. From print to digital and web, a bold, consistent design language unites all our communications. While most of our internal design services are retained for enrollment, philanthropy or reputational purposes, if you have a need for a custom design solution, please get in touch with us. If we are unable to assist, we have a number of trained designers who work alongside our internal team and can bill directly to your department.
We now offer Marq for routine design requests. Marq is a brand templating platform that empowers faculty and staff to easily create professional, on-brand content. The Marq platform is populated with templates for brochures, postcards, posters and more that are easily customizable. This platform provides an alternative to other programs such as Canva and allows University stakeholders to create on-brand materials with confidence.To get access to Marq for your department or group, contact Creative Director, Ryan Starr.
The University employs a hybrid web governance structure meaning that some web pages are managed centrally by the Office of Marketing and Communications, while others are managed by content owners in departments and divisions around the University.
To request web access and training, submit a web correction or request a news page visit sju.edu/websiterequest. We try to address simple fixes within five business days.
Academic programs are subject to the governance process and must be updated in the course catalog before being updated on sju.edu.
All faculty and staff have a profile on directory.sju.edu and submit a request for updates to their profile.
Marketing and Advertising
The Office of Marketing and Communications manages the University’s advertising budget to enroll students at the undergraduate and graduate levels. We work closely with colleagues in Enrollment Management and throughout the Schools and Colleges on recruitment.
We also work with campus partners to create branded collateral and content including brochures, postcards, direct mail, webpages, pop-up banners and more.
If your department has a specific need that requires advertising or marketing, please reach out to us.
The University’s bookstore, operated by Barnes & Noble, is able to create many custom promotional materials including pens, cups, t-shirts and more. A portion of all sales supports Saint Joseph’s University. The Office of Marketing and Communications will review the use of the University trademarks through this process. Email Jeremey Boni for more information and view products here.
If the bookstore is unable to handle your project, reach out to us.
Photography and Videography
The Office of Marketing and Communications’ photography and videography resources are dedicated to our tri-fold mission of enrollment, philanthropy and reputation. If you have a department need, please reach out to us and we can connect you with one of our trained vendors or freelancers. Remember to obtain written consent or post notices when you are hosting an event where a photographer or videographer will be present.