Business Intelligence and Analytics B.B.A.
A degree in business intelligence and analytics from Saint Joseph's University equips adult students with the practical technology skills needed to be successful in today’s business world.
Business intelligence and analytics (BIA) involves the study and interpretation of data to identify business trends. The program educates you on software tools that sort various types of data ranging from customer preferences to sales trends.
The skills and training you will acquire in this program are not specific to just one industry. Therefore, graduates with this degree are highly sought after as a result of their ability to work in a variety of fields.
In your career in BIA, you may monitor blogs, social media and newspaper articles to present your company with critical information about consumer sentiment. Other opportunities may include working using Business Intelligence & Analytics software to identify and avoid potential threats. You might also use business intelligence software to track census data and make decisions on where to build new franchises.
To thrive in today's business world, employees must rapidly make complex decisions to uncover the strongest information for their customers. BIA graduates offer employers great potential and new profitable discoveries.