Saint Joseph's University Saint Joseph's University

Marketing M.S.

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Overview

The top-ranked Master of Science in Marketing program at Saint Joseph's University provides students with the tools, theory, and practical knowledge necessary for career advancement. The core curriculum is designed to develop essential marketing competencies in consumer behavior, analytics, research and strategy, and our specializations allow you to customize your degree.

This Master of Science in Marketing program will challenge you to engage in real-time learning. Opportunities for interaction with business leaders, live case studies, and personalized interaction with top-notch faculty will dive into topics such as consumer behavior, marketing and consumer trends, marketing analytics, and marketing research.

Our Master of Science in Marketing offers two specializations that allow you to align your degree with your professional goals. Choose from:

  • International Marketing: This On Campus specialization prepares students for the global marketplace by taking them across borders and cultures to learn about the world's most dynamic markets and trends
  • Customer Analytics and Insights: This Online specialization prepares 21st century marketing professionals to become experts at understanding customers in the era of big-data
Course Catalog Information

At a Glance

Length

Full-Time: 1- 1.5 years

Part-time: 2 years (on average).

All students have the flexibility of 6 years to complete their degrees.
Format On Campus or Online (Depending on specialization)
Credits 30 credits 
Weekly Schedule

On campus: most classes are offered in 15-week sessions, with each class meeting one night per week.

Online: classes are normally offered in 8-week accelerated sessions, with most classes meeting “live” online one night per week.
Profile of a Fellow Student
  • Full-time students average 1 to 3 years of work experience.
  • Part-time students average about 5 to 10 years of work experience.
  • International applicants average about 2 to 4 years of work experience.

While many of our students hold positions in the marketing area of their organization, we welcome students from all academic and professional backgrounds. No work experience is required to begin the program. 
Tuition $1,075 per credit (2019-2020)
Study Tour

For Master of Science in Marketing students specializing in International Marketing, this specialization culminates with a study tour course to complete your international business education. This course is a specially designed tour to varying locations which offers students a unique opportunity to study international marketing and develop a better understanding of the global marketing environment.

In addition to the normal tuition charge for the three-credit study tour course, students will also be charged a travel fee. This travel fee averages $4,000.
Housing SJU has on and off-campus housing options for adult and graduate students
Veterans SJU is a yellow ribbon school that accepts GI education benefits. Our Office of Veterans Services can help you access and understand the benefits available to you, and will support you during your educational career at SJU.
Career Development Center The Career Development Center offers a host of resources including resume review, interview prep, on-campus career fairs and interviews, workshops and networking events.
Graduate Assistantships Graduate assistantships offer tuition remission and stipend. Positions are available, but highly competitive. Once you apply, please note that all offices manage their hiring individually and will contact individual candidates if interested.
Get Involved All graduate students are invited to participate in the Graduate Business Student Association, that offers networking and social events. Contact the Graduate Business Office for more information.