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Marketing MS

The top-ranked Master of Science in Marketing program at Saint Joseph's University provides students with the tools, theory and practical knowledge necessary for career advancement in marketing. A master's in marketing from Saint Joseph's University will help advance your career and you can complete the online program in only 1-2 years.

As a student, you’ll cover topics such as:

  • Consumer Behavior
  • Marketing and Consumer Trends
  • Marketing Analytics
  • Marketing Research

You will have the opportunity to take what you learn and apply it to real-world experiences. The core curriculum is designed to develop essential marketing competencies, while the focus on analytics will help you collect and evaluate data to optimize your marketing campaigns.

Saint Joseph’s University has once again been recognized as a leader in graduate business education by U.S. News & World Report. Five of the University’s specialty MBA graduate business programs were awarded top rankings, including our marketing MBA (no. 8), business intelligence & analytics MBA (no. 8), finance MBA (ranked no. 10), general management MBA (ranked no. 10) and executive MBA (no. 17). 

Request Information
Apply Today

Program Snapshot

Department:
  • Marketing
School/College:
  • Haub School of Business
Program Length:
1-2 Years
Total Credits:
30
Modality:
Online
Virtual Information Session
June 17, 2026 @ 12:00 PM

What Sets Our Program Apart

  • The master's in marketing is designed to meet the needs of working professionals in the field seeking to advance their careers. Courses in the master’s program are fully online, with small virtual class sizes making it easy to connect with your professors and classmates and develop your graduate network. For maximum flexibility, this program can be completed on a part-time basis. Learn more about the online experience.

  • Through Saint Joseph's 4+1 program, current undergraduate students can start earning credits toward their Marketing MS degree during their senior year. This unique option allows you to graduate with two degrees — a bachelor's and master's — in just five years, saving you time and money. Students interested in this program should apply to the graduate program in their junior year and be conditionally accepted before they complete their bachelor's degree.

  • In addition to giving you a marketable skill set, Saint Joseph’s also provides specialized career counseling services for graduate business students. Whether you are just starting a marketing career or are looking to pivot into a new industry, we can help you with your next career move.

    The Career Center offers a host of resources including resume review, interview prep, on-campus career fairs and interviews, workshops and networking events.

  • Saint Joseph's marketing faculty are experts in their fields, bringing theory, practice and relevance to the classroom. Our small, dynamic classes allow for discussion, reflection and collaboration. Students will have the opportunity to interact with business leaders and work on live case studies. 

  • We’ve designed our marketing MS program for the working professional. Flexibility and choice are built-in so you can balance work, family and all the other commitments of a busy life.

What Can You Do with a Master's in Marketing?

Whether you plan to pursue advertising and promotion, entertainment, music, sports marketing or a wide array of other sectors, Saint Joseph's University provides the foundation necessary to enhance your marketing career. Graduates have gone on to pursue marketing jobs in the following roles:

  • Chief Marketing Officer (CMO)
  • Advertising Executive
  • Brand Manager
  • Content Creator
  • Digital Marketing Manager
  • Director of Marketing Analytics

Additionally, the Master of Science in Marketing program at Saint Joseph’s University now offers a unique curriculum option through the marketing analytics track. Engage in real-time learning and help your organization make data-informed marketing decisions.

Program Details

  • View required courses for this program in the academic catalog. Please contact us if you have any questions about the program curriculum.

  •  Affordable tuition options start at $1,240 per credit.*

    *Pricing does not include room and board, health insurance or any professional, clinical or transportation fees. Visit our Tuition & Fees page or contact us for more information.

    Financial aid may be available to you to help offset the cost of your degree. Explore your options on our Financial Aid page.


    Discount Eligibility
     

    Have you completed a year or more of service with a recognized service organization? You may be eligible for our mission discount.

    Alumni of Saint Joseph's are eligible to receive 10% off the cost of this program through our alumni discount.

    Check with your employer to see if they are an Edcor or a Bright Horizons EdAssist member, which may entitle you to a discount on graduate programs. 

     

    Note: discounts cannot be combined.

  • Graduate assistantships offer tuition remission and a stipend. Positions are available, but highly competitive. Once you apply, please note that all offices manage their hiring individually and will contact individual candidates if interested.

  • SJU is a Yellow Ribbon School that accepts GI education benefits. Our Office of Veterans Service can help you access and understand your benefits.

Why Pursue a Marketing MS in Philadelphia?

Earning your degree from a university with deep roots and connections to the nation’s sixth-largest city means you’ll have access to a valuable network. Home to many advertising, marketing and digital agencies and several of the nation’s Fortune 500 companies, there’s no shortage of opportunity here in Philadelphia.

Admission Information

  • To be considered for admission, you must have a bachelor's degree from a regionally accredited institution with a demonstrated record of academic success.

    • Apply online.
    • Submit official college transcripts from all colleges attended.
    • Submit a personal statement.
    • Submit resume.
    • Submit one letter of recommendation.

    Visit our Graduate Admission Information page to learn more about admission requirements, key deadlines, additional requirements for international students and how to submit your application.

  • Graduate applications are reviewed on a rolling basis. New students may enroll in courses during the fall, spring and summer semesters. 

    Start terms: 

    • Fall: August
    • Spring: January
    • Summer: May
  • If you’re applying as an international student, you must provide proof of English Language Proficiency and Certification of Finances along with your application. Check the Graduate Admission page for additional requirements.

Frequently Asked Questions

  • According to the U.S. Bureau of Labor Statistics, the median annual salary for advertising, promotions and marketing managers is $159,660. Employees with a master’s degree earn a median income of 18% more than those with a bachelor’s degree.

  • In addition to a student support coordinator, we have a variety of other tools and resources that make it easy for you to get technical assistance, chart your course and focus your career search. Check out our online learning resources.

  • Upon graduation, students have obtained career placements in top companies such as J.P. Morgan, Comcast, Vanguard, Wells Fargo and more.

Saint Joseph's University student sitting on a table outside on his laptop

Program Snapshot

Department:
  • Marketing
School/College:
  • Haub School of Business
Program Length:
1-2 Years
Total Credits:
30
Modality:
Online
Virtual Information Session
June 17, 2026 @ 12:00 PM
Request Information
Apply Today
Contact Us

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    Marketing Certificate Certificate Haub School of Business

    The marketing certificate can be completed as a standalone certificate or as part of the Marketing MS or stackable MBA. Whether you enroll in the marketing certificate on its own or stack it as part of the MBA or M.S., you will receive a certificate credential that can be added to your resume.

    Location: Modality: Online
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